Head of Education Marketing (m/f/d)

  • Hirschau Zentrale
  • Fulltime
  • Published: 2021-05-31
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About us

Conrad is conquering the world of technical trade with innovative strength. Our goal is to become Europe's leading B2B sourcing platform for all technical business needs with our uniquely broad and deep product range and customised services. That is why we operate across all channels and are available around the clock with a professional online shop for both business customers and end customers. Our technology can be experienced by everyone in our local branches.

The Conrad Education division is responsible for business with educational institutions. Whether digital classrooms or innovative MINT learning tools: The Conrad Education team provides teachers at schools and universities with technical equipment, digital know-how and complementary services in combination with didactic application options. A one-stop solution. Our division is divided into several teams responsible for marketing, product & service management, sales and project business. Do you enjoy creating, planning and implementing target group-specific marketing measures and are you happy to make your contribution to success? You are not afraid of modern working methods and "education" is not just a buzzword for you? Then join us in shaping the future and let us inspire our customers with your contribution. 
Our Head of Education Marketing position is to be filled on an interim basis as a parental leave replacement. 

These tasks are waiting for you

  • Definition and stringent implementation of a marketing strategy as well as further development of the omnichannel kick-off chain and coordination of the operational implementation of marketing and PR measures (including print, online, trade fairs & events)
  • Implementation of permanent performance controlling (KPI tracking) and KPI-based optimization of marketing measures
  • Responsibility for the content-related further development of the communication of the Education service portfolio, also in cooperation with suppliers and partners
  • Close cooperation with internal and external interfaces, also on an international level
  • Further development and management of the multi-member Education Marketing Team


Who we are looking for

  • Completed studies with a focus on marketing or comparable qualification
  • Several years of professional experience in marketing and initial management experience desirable
  • Convincing argumentation and communication skills as well as analytical ability 
  • Independent, performance-oriented and results-oriented working style
  • Good to very good written and spoken English (C1 level)
  • Experience in dealing with the specifics of the German education system


Your benefits

Job security
Our forward-looking, platform-based business model coupled with an agile crisis team gives our employees the security they need even in turbulent times - our successful fiscal year 2020 confirms this.

Working from home (WFH)
Our state-of-the-art IT infrastructure makes working from home a standard set-up across the entire company.

Many of our business areas operate a flexible working policy that allows you to organise your work day in a way that suits you best.

Individualised career development
Keeping your skills and knowledge up-to-date is essential. Which is why we offer a wide range of career development opportunities via our in-house Online Academy.

Daytime child care
We run a professional childminding centre based near our head office in Hirschau that affectionately looks after your little ones.

Special leave
About to become a parent? Getting married? Moving home? Take some time off for all those special occasions.

Health & Fitness
Employee health is something we take very seriously. This is why our comprehensive health package includes regular checks and preventive screenings. If you like being active and enjoy your workouts, there’s also our in-house sports club (Conrad Sportverein) that offers lots of different activities and training groups you can join.

Your Contact

  • Ms. Julia Müller
  • Junior HR Business Partner
  • +49 9622 30-4259
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